Insights

Why Genify?

Your partner to unlock value in transaction data

Ease of Integration

Via a vast, well-documented set of API endpoints

On Premises or Cloud

Our API runs on your premises or in the cloud, thanks to a hybrid build since Day 1

Home

Card

Profile

Transaction

Total balance

$42,295.00 USD

Toni Kross

Good Morning

$300 Budgeted

Shopping Online

$230

$400 Budgeted

Groceries

$201

$400 Budgeted

Food & Drink

$201

$120 Budgeted

Beauty

$40

$120 Budgeted

Health

$10

ISO 27001

Our servers are ISO 27001 certified, and our data usage is compliant with GDPR

Continuous Upgrades

Your subscription gives access to new features, sourced directly from our existing users

Features

Machine Learning-Based

Running with multiple machine learning models at its core.

Low-to-No Data Requirements

Ready to use with your data on day 1 thanks to pre-trained models (banking products only).

Real-Time

Instant sales opportunities by providing Real-Time recommendations.

Customizable

Customize our engine to your product hierarchy and user patterns.

Smart Product Matching

Product Recommendation API

With Genify’s personalized product and action recommendation API, you can recommend relevant and personalized banking products to the right client at the right time, across all your channels.

Personlized Recommendation

Boost cross-selling with personalized product recommendations

Genify's advanced recommendation engine leverages user behavior data and machine learning to generate banking and e-commerce recommendations to your clients at their various touchpoints.

Banking Product Recommendations

Recommend banking products among 12 standard products and their variants.

E-Commerce Product Recommendations

Personalized product recommendation from any flexible hierarchy of products.

Location-Based Recommendations

Tailor product suggestions based on the user's geographic location, enhancing relevance and engagement.

Use Cases

How Does the Recommendation System API Work?

{
  "Transaction UUID": "2c58685b-d2d5-48a8-9374-50e64cba92ac",
  "Merchant ID": "00005af3107a89ac",
  "Category ID": "2003",
  "Category Name": "Furniture",
  "Subcategory Name": "Furniture store",
  "Clean Description": "Home Box",
  "Country": "UNITED ARAB EMIRATES",
  "Logo": "https://pfm.genify.ai/api/v1.0/txn-data/logo/home_box_round.png",
  "Merchant Website": "https://www.homeboxstores.com",
  "Display Description": "Home Box"
}

Recommendation API

Genify’s API analyzes user transactions, channels, and product interactions to suggest relevant banking products, tailoring offers based on spending behavior and preferences.

View API Documentation

Use Cases

Personalize fintech services using Genify’s Recommendation API

Smart Financial Product Matching

Recommend personalized banking products to customers based on their transaction patterns and financial behavior.

Enhanced Customer Segmentation

Utilize transaction data to segment customers more effectively, allowing for targeted marketing and product offerings.

Data-Driven Campaign Design

Gain insights into customer preferences and transaction behaviors to deliver personalized product recommendations and optimize marketing efforts, ensuring each customer receives the right offer at the right time.

Experience Enhanced Data Insights – Try for Free

Enrich your data with fields like category, merchant logo, merchant name, website, and sustainability metrics. Try it now – it's free and easy to integrate.

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